Privacy Policy
Last updated: October 9, 2024
This Privacy Policy describes how Keyfamily.lt (“Site”, “we”, “us” or “our”) collects, uses and discloses your personal information when you visit our website, use our services or make a purchase from keyfamily.lt (hereinafter referred to as the “Site”) or otherwise interact with our website (collectively, the “Services”). In this Privacy Policy, “you” and “your” refer to you as a user of the Services, whether you are a customer, a visitor to the website or another individual whose information we have collected in accordance with this Privacy Policy.
Please read this privacy policy carefully.
Changes to this Privacy Policy
We may update this Privacy Policy from time to time. Changes are made to reflect changes in our practices or for other operational, legal or regulatory reasons. We will post the revised Privacy Policy on the Site, update the “Last Updated” date, and take other steps as required by applicable law.
How we collect and use your personal information
To provide the Services, we collect personal information about you from various sources, as set out below. The information we collect and use varies depending on how you interact with us.
In addition to the specific uses described below, we may use the information we collect about you for the purposes of contacting you, providing, improving or enhancing the Services, complying with any applicable legal obligations, enforcing any applicable terms of service, and protecting or defending the Services, our rights, and the rights of our users or others.
What personal information do we collect?
The types of personal information we collect about you depend on how you interact with our website and use our services. When we use the term “personal information,” we mean information that identifies, describes, or can be associated with you. The following sections describe the categories and specific types of personal information we collect.
Information we collect directly from you
Information that you provide directly to us when using our services may include:
- Contact details including your name, address, phone number and email address
- Order information Which includes your name, billing address, shipping address, payment confirmation, email address, and phone number.
- Account information which includes your username, password, security questions, and other information used for account security purposes.
- Customer service information including information you choose to disclose when interacting with us, such as when sending a message using the Services.
In order to use some features of the Services, you must directly provide certain information about yourself. You may choose not to provide this information, but you will not be able to use the features of the Services that require it.
Information we collect about your use of the Services
We may also automatically collect certain information about your use of the Services (“ Usage Data ”). We may use cookies, pixels and similar technologies (“ Cookies ”) to collect this data. Usage Data may include information about how you access and use our website and account, including device information, browser information, information about your network connection, your IP address and other information related to your use of the Services.
Information we receive from third parties
Finally, we may receive information about you from third parties, including vendors and service providers who may collect information on our behalf, such as:
- Companies that support our website and services, such as Shopify.
- Our payment processors, who collect payment information (e.g. bank account, credit or debit card information, billing address) to process your payment, fulfill your order and provide you with the products or services you request in performance of our contract.
- When you visit our Site, open or click on emails we send to you, or interact with our Services or advertisements, we or third parties with whom we work may automatically collect certain information through online tracking technologies such as pixels, web beacons, software development kits, third-party libraries, and cookies.
Any information received from third parties is handled in accordance with this Privacy Policy. Please also review the section below, Third-party websites and links.
How we use your personal information
- Provision of products and services. We use your personal information to provide you with the Services, to perform our contract with you, including processing your payments, fulfilling orders, sending communications related to your account, purchases, returns, exchanges or other transactions, creating, maintaining and managing your account, arranging delivery, facilitating returns and exchanges and other functions related to your account.
- Marketing and advertisements. We may use your personal information for marketing and advertising purposes, such as sending you marketing communications, promotions and advertisements by email, text message or post and showing you advertisements for products or services. This may include using your personal information to better tailor the Services and advertisements on our and other websites. If you are a resident of the EEA, the legal basis for this processing activity is our legitimate interest in selling our products, based on Article 6(1)(f) GDPR.
- Security and fraud prevention. We use your personal information to detect, investigate or take action on potentially fraudulent, illegal or malicious activity. If you choose to use the Services and register an account, you are responsible for the security of your account login details. We strongly advise you not to disclose your username, password and other login details to anyone. If you believe that your account is no longer secure, please contact us immediately. If you are a resident of the EEA, the legal basis for these data processing activities under Article 6(1)(f) GDPR is our legitimate interest in keeping our website safe for you and other customers.
- Communicating with you and improving the Services. We use your personal information to serve you as a customer and to improve our Services. This is in our legitimate interests to respond to you, provide you with an efficient service and maintain our business relationship with you in accordance with Article 6(1)(f) GDPR.
Cookies
Like most websites, we use cookies on our website. You can read more about cookies on Shopify by clicking on the following link: https://www.shopify.com/legal/cookies . We use cookies to improve and enhance our Site and Services (including by remembering your actions and choices), to perform analytics, and to better understand how users interact with the Services (in accordance with our legitimate interests in administering, improving, and optimizing the Services). We may also allow third parties and service providers to use cookies on our Site to better personalize services, products, and advertising on our and other sites.
Most browsers automatically accept cookies by default, but you can choose to have your browser remove or refuse cookies in your browser settings. Please note that refusing or blocking cookies may negatively impact your user experience and may result in some Services, including certain features and general functionality, not working properly or being unavailable. In addition, blocking cookies does not mean that we can no longer share your personal information with third parties such as our advertising partners.
How we disclose personal information
In certain circumstances, we may disclose your personal information to third parties for contract performance, legitimate purposes, and other reasons covered by this privacy policy. Such circumstances may include:
- Disclosure to vendors or other third parties who provide services on our behalf (e.g., IT management, payment processing, data analytics, customer service, cloud storage, order fulfillment and delivery).
- Disclosure to business and marketing partners for the purpose of providing services and displaying advertisements to you. Our business and marketing partners will use your information in accordance with their own privacy notices.
- When you indicate, request, or otherwise agree that we disclose certain information to third parties, such as when we ship purchases to you or when you use social media widgets or login integrations, with your consent.
- Disclosure to our affiliates or other members of our group of companies, in our legitimate interest in running a successful business.
- In the course of a business transaction, such as a merger or bankruptcy, to comply with all applicable legal obligations (including responding to subpoenas, search warrants, and similar requests), to enforce all applicable terms of service, and to protect or defend the Services, our rights, and the rights of our users or others.
For the purposes set out above, we disclose the following categories of personal information and non-personal information about users: "How we collect and use your personal information" and "How we disclose personal information" :
| Category | Recipient categories |
|---|---|
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We do not use or disclose sensitive personal information without your consent or to identify you.
With your consent, we share personal information for advertising and marketing purposes as set out below.
User-generated content
The Services may allow you to post product reviews and other user-generated content. If you choose to post user-generated content to any public area of the Services, that content will be public and accessible to anyone.
We do not control who will have access to the information you choose to make available to others, and we cannot ensure that parties with access to such information will respect your privacy and protect this information. We are not responsible for the privacy or security of any information you make publicly available, or for the accuracy, use or misuse of any information you disclose to or receive from third parties.
Third-party websites and links
Our Site may contain links to websites or other online platforms operated by third parties. If you follow links to websites that we are not affiliated with or control, you should review their privacy and security policies and other terms and conditions. We do not guarantee and are not responsible for the privacy or security of such websites or the accuracy, completeness or reliability of the information found on such websites. Information that you provide in public or semi-public areas, including information that you share on third-party social networking platforms, may also be visible to other users of the Services and/or users of those third-party platforms without limitation to our or the third-party’s use of the Services. Our inclusion of such links does not, of itself, imply endorsement by us of the content on those platforms or their owners or operators, except as disclosed in the Services.
Children's data
The Services are not intended for use by children and we do not knowingly collect any personal information from children. If you are a parent or guardian of a child who has provided us with personal information, you may contact us at the contact details below and request that it be deleted.
As of the effective date of this Privacy Policy, we have no actual knowledge that we “share” or “sell” (as those terms are defined under applicable law) the personal information of individuals under the age of 16.
Security and storage of your information
Please note that no security measures are perfect or infallible, and we cannot guarantee absolute security. In addition, any information you send to us may not be secure during transmission. When providing sensitive or confidential information, it is recommended that you do not use insecure information transmission channels.
The period for which we will retain your personal information depends on various factors, such as whether we need the information to maintain your account activity, provide the Services, comply with legal obligations, resolve disputes, or enforce other applicable agreements and policies.
Your rights
Depending on where you live, you may have some or all of the rights listed below in relation to your personal information. However, these rights are not absolute and may only apply in certain circumstances, and in some cases we may deny your request as required by law.
- Right to access/know : You may have the right to request access to the personal information we hold about you, including information about how we use and share your personal information.
- Right to erasure : You may have the right to request that we delete your personal information that we have collected.
- Right to rectification : You may have the right to request that we correct inaccurate personal information we hold about you.
- Right to Portability : In certain circumstances and subject to certain exceptions, you may have the right to obtain a copy of the personal information we hold about you and to request that we transfer it to a third party.
- Right to Opt Out of Selling, Sharing, or Targeted Advertising : You may have the right to tell us not to “sell” or “share” your personal information or to process your personal information for “targeted advertising” purposes, as defined in applicable privacy laws. Please note that if you visit our website with a GPC signal enabled, depending on your geolocation, we will automatically treat this signal as a request to opt out of the “selling” or “sharing” of information collected when you visit the website on the device or browser used at the time the signal was sent.
- Restriction of processing : You may have the right to ask us to suspend or restrict the processing of your personal data.
- Withdrawal of consent : In cases where we require your consent to process your data, you may have the right to withdraw the consent you have given.
- Right to appeal : You may have the right to appeal our decision not to grant your request. You can do this by responding directly to our refusal.
- Communication Preferences Management : We may send you promotional emails, and you may opt out of these at any time by using the unsubscribe option provided in the emails. If you opt out of receiving promotional emails, we may still continue to send you non-promotional emails, such as emails about your account or orders you have placed.
You can exercise any of these rights as indicated on our website or by contacting us using the contact details below.
We will not discriminate against you for exercising any of these rights. Before responding to your request, we may need to obtain information to verify your identity, such as your email address or account information. You may, subject to applicable law, designate an authorized representative to make requests to exercise your rights on your behalf. Before accepting such a request from a representative, we will require that they provide evidence that you have authorized them to act on your behalf, and we may require that you verify your identity directly with us. We will respond to your request in a timely manner as required by applicable law.
Complaints
If you have a complaint about our processing of your personal information, please contact us using the contact details below. If you are not satisfied with our response to your complaint, depending on your place of residence, you may have the right to appeal our decision by contacting us using the contact details below or by lodging a complaint with your local data protection authority. A list of the responsible data protection supervisory authorities in the EEA can be found at here .
International users
Please note that we may transfer, store and process your personal information outside of your country of residence. Your personal information is also processed by our employees and third-party service providers and partners in these countries.
If we transfer your personal information outside of Europe, we will rely on recognised transfer mechanisms, such as the European Commission's Standard Contractual Clauses or equivalent contracts concluded by the relevant UK competent authority, unless the data is transferred to a country deemed to ensure an adequate level of data protection.
Contacts
If you have any questions about our privacy practices or this Privacy Policy, or if you would like to exercise any of your rights, please call or email us at info@keyfamily.lt or contact us at Kalvarijų g. 210, Vilnius, 08311, LT.
For the purposes of applicable data protection laws and unless expressly stated otherwise, we are the data controller of your personal information.
